Blaze Your Trail.
Own A Roy Rogers.

We have blazed our own trail for more than 55 years, and are seeking multi-unit operators to take part in building a brand that guests crave and one of the top QSR franchises that owners take pride in owning.

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Roast Beef, Burgers, Chicken & Timeless Appeal

Roy Rogers continues to reinvent itself to ensure the best path forward for multi-unit operators. From menu innovation focused on quality to a new store design that can work in any footprint, Roy Rogers is one of the best restaurant franchises, providing a modern experience with a hint of nostalgia.

$2.5M Average Unit Volume

*The AUV number highlighted on this page references the top 25 percent of Roy Rogers restaurants open in 2025.

The top 75% of all locations open in 2024 obtained or surpassed $1.5M

Quality Menu Focused on All 3 Dayparts

New, Flexible Store Design

Seasoned leadership and support team

Prime Territories Available

Roy Rogers restaurants can work in any footprint, from free-standing restaurants meant for high-traffic drive thru use to shopping centers to travel plazas, making it a flexible choice for anyone looking to franchise a restaurant.