Real. Approachable. Welcoming.
Multi-Unit Franchisees Dedicated to Delivering Value
Roy Rogers is actively seeking successful multi-unit operators and business-minded individuals with restaurant management experience that share the same values and quality standards as the franchisor organization.
Here’s what it takes to be a successful Roy Rogers owner.
- Current restaurant or franchise development experience
- In-market team to support restaurant development and management
- Minimum net-worth of $1M, which includes $500k in liquid assets
Investment Structure
Franchise Fee
$30,000
Average Revenue Per Restaurant
Top 25% – $2.6M*
Total Estimated Initial Investment
$755,250 – $1,580,950
Ongoing Fees
5% Royalty Fee
1.5% Marketing Fee
*The AUV number highlighted on this page is from Item 19 of our FDD dated May 30, 2024, and references the top 25 percent of Roy Rogers’ restaurants that have been operating during the 2023 fiscal year. These results are not guaranteed, and new franchisee’s results may differ from the represented performance. Please see our FDD for more information.
Testimonials
“I love being a Roy Rogers franchisee. When you’re part of a legacy brand like this, you don’t have to reinvent yourself. We have a loyal base of guests that we have an opportunity to serve in our restaurants over and over. My dream is to become the biggest Roy Rogers franchisee in the system. I started with one site in 2015, then opened a second and then a third. Encouraged by my continued success, I acquired three more stores in Virginia in 2022 and 2023 and in 2024, I purchased a nearby corporate location for my 7th store!”
Mohammad Haque
MA Foods LLC former Wendy's SVP, multi-unit Roy Rogers owner/operator - Aspen Hill, Waldorf, La Plata & Solomons, MD and Belle View, Woodlawn & Manchester, VA
“Roy Rogers’ menu meets a variety of tastes with a breakfast offering, roast beef, burgers, and fried chicken. The variety and the freshness of the product are why HMSHost and Roy Rogers have had a unique history together for so many years.”
HMSHost
multi-concept developer; multi-unit Roy Rogers owner/operator
See our newest location’s grand opening in Cleves, Ohio!
Join our group of trailblazing multi-unit franchisees and grow with us.